also known as The Congo Club in London is one such project. A daring collaboration with artist Carsten Höller. It tests the power of art in the realm of entertainment, engaging the public in a remarkable nightclub and restaurant experience. A Prada moment.
Prada Classic # 2
The PRADA TRANSFORMER in Seoul is a manifesto of this idea. The uniquely changing Pavilion is a vigorous collaboration between Rem Koolhaas/ OMA-AMO and Prada.
By flipping it over, the structure accomodates multiple events - fashion, art and
cinema - producing the best suited shape.
Audiences engage in an evolving experience that creates a fertile exchange between cultural
disciplines.
June 26, 2009:
PRADA TRANSFORMER Cinema, Seoul.
A Prada moment.
Prada Classic #3
From the filmic imagination of Wes Anderson to the history of Italian cinema, it is an extension of the cinematic scope of the Prada universe.
Castello Cavalcanti is Prada Classic # 3